I Let My Fists Do The Talkin’

I’m doing prep work for the print materials for this year’s DCM. I try to do something different every year, just ‘cause it’s basically the same info and the same “sell” every year and I’ve done it ten times now. I always want to be more ambitious with it… a little slicker, better-looking final product, but I never manage to get it where I want it and some of the previous years ones I’m embarrassed by. (Caveat: I feel that way about 90% of my output.)

We did a photo shoot yesterday which I think will be really cool and different “image” to represent the show, and I want to combine that with hand-drawn text. Yes, I’m going to letter all of the flyer’s content by hand… all twelve billion hours of show names. Hand-lettering seems to be the “it” thing recently… just walking around this morning, I spotted three different national poster campaigns with all hand-lettered (or faux-hand-lettered) signage.

I’ve been doing my research (read: building a swipe file) I came across this designer—Parra—who seems mainly to work in the European skateboard/hiphop mileu. I mostly like his letterforms but the bird-headed vulva-bearing vixens look like refugees from a Ralph Bakshi-directed remake of Yellow Submarine—cute and offensive at the same time.

Bonus: Here’s a charmingly-monickered blog’s tour of his studio from last year.

This entry was posted on Wednesday, April 16th, 2008 at 11:48 pm and is filed under Design.